instagram pc

Softonic review

Free media social sharing application

Instragram is a free social media app for sharing photos and videos with friends and followers. Mike Krieger and Kevin Systrom created it for iOS in 2010, with releases for Android in 2012 and Windows in 2016. Facebook acquired the application in 2012 and has been adding new features since then.

What is Instagram and why use it?

Developed as an American application for sharing media with others on the platform, Instagram lets you tell your story as visual content. You can cast live videos on Instagram Television (IGTV), create hilarious motions through the boomerang tool, or upload a standard photo. The latest version introduced Reels, which provides short-form video in the same way as TikTok.


Before you can use the app and see the actions of other people around the world, you’ll need an Instagram account. It doesn’t matter on which device you install the media-sharing service; you’ll have access to the same content as the website. If you already have any Facebook accounts or pages, you can link them to distribute your photos and videos on both platforms.

Companies have also started using Instagram for their products and services. You’ll see brands displayed as promoted content or in the Story section. In their bios, you’ll find links to their websites so you can browse everything that they sell.

Due to Facebook’s terms on what types of images and videos you can post, Instagram may remove certain material or ban you from using its platform. Unlike Twitter, which permits everything from nudity to racial discussions and politics, there are several restrictions in place. However, you’ll always find people that discover new ways to successfully circumvent these rules.

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The advantages and disadvantages of Instagram

One of the top benefits of Instagram is that you can share photos with your followers worldwide as an individual or a business. It’ll store your media for you forever until such time that you remove it or delete your account. In this way, it serves as a small website to introduce new people to your creations or products.

There are several features, functions, and filters you can use to enhance the quality of your content. While the Windows app may have limited abilities compared to the Android or web version, there are enough tools in the latest updates to keep you busy. You can also send messages to your friends and create groups.

The primary concern is that many people see Instagram as toxic. While it’s great to share videos and images with your followers, there are others that don’t hold back with nasty comments. It can affect your self-esteem or lower the value of your brand, especially when the media doesn’t portray what you intended.

Facebook’s Data Policy also explains how it can use the content for marketing or storing information. You can lose your rights to photos, which could be detrimental to companies or professional photographers.

Why is Instagram so popular?

Instagram has gained global fame with how easy it is to install and use. Taking photos on your Windows device and sharing them with your followers is effortless, as is the ability to manipulate them. However, many prefer the Android and iOS apps since they have more extensive features and settings.

You’ll have access to a massive social media network that works in the same way as Facebook, Youtube, TikTok, and Twitter. Friends can follow you, like your posts, and comment. It can become addictive posting your latest selfies to see what your followers have to say.

Finally, it’s an excellent platform for celebrities and brands where clients and people can see their actions and latest projects first-hand. A famous actress may post about swimming in the new pool and receive millions of likes within a few hours. Some competition channels even share the latest footage from tournaments or shows.

What is the difference between Instagram and Facebook?

While Facebook may own and operate Instagram, there are distinct differences between the two. The first is available as an official app on Windows and Mac, while the latter is only available for download on Windows operating systems. There are ways to access Instagram on Mac devices other than the website, though.

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IG is predominantly used for sharing photos and images. FB, on the other hand, can perform numerous other functions. You can create groups, join communities, develop separate brand pages, watch movies together, or have meetings in Messenger. 

The simplicity of IG is what makes it more favorable to members. The platform has a clean interface that’s not cluttered with icons and text everywhere. It’s also easier to find information, making it effortless to browse and search for accounts.

How to install Instagram on Windows

Installing IG is relatively easy. Once you download the file, you can give your Windows device permission to run it. The application will ask if you’d like to launch with English settings or an alternative language. When you’ve confirmed the saving location, the client will begin the installation.

Instragram has a detailed Data Policy on how it stores information or how you can clear your cookies. It clears search logs after six months, while the digital copy of your government-issued ID that’s used for verification is deleted thirty days after review. If you delete your account, the app permanently removes all your media from the server.

Share your photos and images with the world

It’s undeniable that IG is a worldwide sensation. With billions of members and followers, it’s the prime platform for making connections with friends and customers. However, the Windows version has a long way to go if it wants to perform as well as mobile apps.


  • Take photos to share instantly
  • The interface is easy to use
  • Sleek design with no clutter
  • Links to Facebook account and pages
  • Ability to share content from other apps


  • Limited features compared to mobile version
  • May lose rights to content
  • Stringent policy restricts what you can share

Scores: 4.8 (16 votes)